Category: Monetization

Really? Two Clicks for a One Cent Payout? Just When I Thought Parking Payouts Couldn’t Go Down Any More

By - December 19, 2011 - 7 Comments
I'll start out by saying I do like Sedo.  For buying and selling names it is fantastic.  Last year I used to laugh because I was consistently getting pennies for my clicks.  I would think "At least it can't go any lower or I'll have to pay them to park".  Wrong.   I am CONSISTENTLY getting paid one cent for 2 or more clicks.  Thank goodness I got two clicks.  I'd hate for the US monetary system to have to introduce a whole new 1/2 cent coin just for me. As an Adwords bidder I realize the minimum bid is $.01 for keywords and .$.25 for CPM , so it IS possible to have less than a penny payout... Read More »
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A Detailed Look At the Domain Shane Traffic Stats: Who Visits, How Long and How They Got Here

By - December 6, 2011 - 8 Comments
As I've stated many times before, I don't mind sharing my site's stats.  I learn a lot from them and I think others can as well.  While I love to analyze the data, I must admit I am pretty bad about doing much to change it.  Regardless, it's still fun to take a look at the numbers, not the quantity of people, but more about visitors and their characteristics.  Use 25,000 uniques as your divider. 1.  Who drives domain industry traffic? For us, it's the big three.   Google, and Domaining, and type in.  Look at the referrers It showed a few things.  One, I royally suck at social media.  Two... Read More »
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December Special: Half Off Advertising for the Month of December

By - December 2, 2011 - 0 Comments
Plain and simple we've got some space open here at the site and we'd like to offer anyone half off our advertising rates for the month of December.   That's 50% off any of the open advertising spots to run for the next 30 days.  Think of it as a chance to give it a try.  If you'd like to try more than one month we'll also take off 20% of additional months.  Below are our regular rates and available spots. Email Us if you'd like one of the spots.  For the price,  the spot at the top of page and at the top of each and every post is a deal at $175.  It's the most exposure you can get in our industr... Read More »
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The UnMotivated Seller: 10 Keys to Getting the Best Price for Your Domain Name

By - November 8, 2011 - 2 Comments
We've all gotten the email.  Someone is interested in buying your domain name and they'd like to make an offer.  Usually they offer you $50 on a name you paid 5K or more but occasionally you'll get someone that actually wants to negotiate and may be serious.  While I may not have been involved in the million dollar domain negotiations of Rich Schwartz or Rick Latona, business is business and the art of negotiation translates from one object to another, including domains. I wouldn't advise many of these if you truly are a motivated seller.  They could drive a buyer away, but if you wanted top dollar,... Read More »
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Part 2: Monetizing a Domain Portfolio with Justin Gilchrist from FlipFilter

By - August 17, 2011 - 0 Comments
Here's part 2 to yesterday's guest post from Justin Gilchrist.  Justin Gilchrist is from FlipFilter.com, an application that pulls data from various online sources of established websites for sale and aged domains for sale, and allows you to browse, compare and analyze the results all in one place. I talked about how much I liked the site in a post the other day and asked Justin if he minded doing a guest post. Here's the rest of the article. What do buyers look for? Some people choose to answer this question with a complex list of needs and requirements, but the answer can be greatly simplif... Read More »
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Monetizing a Domain Portfolio with Justin Gilchrist from FlipFilter

By - August 16, 2011 - 2 Comments
Today's Guest Article is from Justin Gilchrist from FlipFilter.com, an application that pulls data from various online sources of established websites for sale and aged domains for sale, and allows you to browse, compare and analyze the results all in one place. I talked about how much I liked the site in a post the other day and asked Justin if he minded doing a guest post.  This is the first part of two part series.  Look for some good financial data in tomorrows piece.  A little about Justin. Justin has bought and sold sites privately for several years, and assists offline companies in due dilig... Read More »
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Big Business is Just Now Learning How to Reach Their Online Market

By - December 14, 2010 - 2 Comments
It's been a common theme in meeting with vendors and customers this year. How do I reach my very specific target audience with all the choices out their today?  Television is either too broad or too expensive, print is expensive and in decline, and the Internet is too big. While I understand their frustration with the first two, the "too big" part is their definition, and what they really mean is that there are so many websites out there how do they know where to advertise. Local advertising is a piece of cake.  Learning your town's source of news and information is pretty easy to figure out.  It ... Read More »
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And THIS Is Why I Write a Blog……For the Swag

By - September 18, 2010 - 1 Comment
It takes a lot of effort and time to put down your daily thoughts, ideas, and information into a written word.  Some do it for the money, some do it to stimulate the mind, but me.......I do it for the swag. Over the last 5 years of blogging I've received some pretty nice gifts.  Wine from Rick Latona, a years supply of Fat Tire from New Belgium Brewing Company (I drank more beer that year than I should), countless T-shirts and books for Review,  last year I even won $1500 from the guys at Domain Superstar.  I haven't made that much money from blogging but the swag........it's been fantastic. I... Read More »
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How Much Do I Make Domaining? I’ll Share

By - September 15, 2010 - 12 Comments
I've decided to do my best sharing how much and to a point, how I make my money,  domaining.  I completely understand why many people can't or won't share what they are making in domaining but I don't make my living doing this so I am not as protective as others may have to be.  You ask me my finances of my brick and mortar and I'll respond with a "doing fine" and no more details.  I'll be a little ambiguous in some instances for a few reasons.  One, I do have a few ways I make money that I won't go into exact details because if I shared them I wouldn't make as much.  Secondly, I have to respect t... Read More »
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$200,000 On a National Billboard Campaign with Bad Domains

By - August 11, 2010 - 3 Comments
As I drive through LA and Southern California I am constantly reminded how many national companies spend hundreds of thousands on billboards and then fill them with terrible domains. I don't see domains that are memorable. What I do see are domains with hypens, too many words, other tlds than dot com, and domains that are not the names of their company. You only get a few seconds to state your message. Billboards are generally for drivers, so you have to get your message out quickly and creatively. Before websites, the only way to get consumers to remember you was having a good 1-800 number. Now... Read More »
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