$200,000 On a National Billboard Campaign with Bad Domains
As I drive through LA and Southern California I am constantly reminded how many national companies spend hundreds of thousands on billboards and then fill them with terrible domains. I don’t see domains that are memorable. What I do see are domains with hypens, too many words, other tlds than dot com, and domains that [...]
Do I or Don’t I: The “Send it To Auction” Gamble
It happens to me every few days. There is an email saying “Congratulations, someone has made an offer on xxxxxx” I set my minimum offers low on many of my domains for two reasons. One, I’m open to any offer regardless of how low, it only takes a few minutes to say no. Two, in [...]
The UnMotivated Seller: 10 Keys to Getting the Best Price for Your Domain Name
We’ve all gotten the email. Someone is interested in buying your domain name and they’d like to make an offer. Usually they offer you $50 on a name you paid 5K or more but occasionally you’ll get someone that actually wants to negotiate and may be serious. While I may not have been involved in [...]
Google Likes You When You Keep it Fresh
As billions and billions of pages are entered into the internet daily, Google is faced with the task of figuring out which ones you care about. One sure thing they are looking for is fresh content. In their eyes, a site that is updated is more likely to have strong content. Site updates also add [...]
