Entering 2010 Some Things Have Changed: Some Have Not

Jan 05 2010

As we head into 2010, there is one thing that is certain and hasn’t changed since the beginning of the internet,  Dot Com is King.  As the web is flooded with new tlds and long tail keywords, the tld to have is still dot com.  Hand registering is basically over.  Sure you can still get 3 and 4 keywords, or add a couple numbers at the beginning or end, but from this point on you’re going to have to call them “brandable”.  For those of you that don’t understand “brandable”, it means nobody in a million years would search for it but if you build up the name they will eventually come.

Time vs MoneyAs the population of the world grows, so will searches.  So will the demand for strong names. The SEO game is getting crowded and more difficult but there is one thing you can have in your favor, time.  Those that have been working on their dot com sites or buying names are making a good investment.  Google likes sites with 4 things,  good content, age, good links, and quick load time (don’t underestimate this).  Every year for 10 years I have heard, “I wish I would have done that 5 years ago”.  Well do it.

This isn’t to say you can’t do great things with .nets and .infos.  There is plenty of money to be made on those as well.  I’m just saying if you want to secure some good dot coms you better get on it.  You know you’d rather have the dot com but many are  forced to settle for another tld for financial reasons.   Remember, those with money won’t settle, they don’t have to settle.  They are willing to pay for a good dot com.  If you would never pay that for a domain you don’t have enough money to understand.  You have two obstacles, time and money.  You may never have money but you still have a little time.

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Outsmarting the Dumb, Outworking the Smart

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3 comments

  1. Chris

    As you say “Dot Com is King”
    YES

    But

    “Hand registering is basically over. Sure you can still get 3 and 4 keywords, or add a couple numbers at the beginning or end, but from this point on you’re going to have to call them “brandable”. For those of you that don’t understand “brandable”, it means nobody in a million years would search for it but if you build up the name they will eventually come”
    NO

    You forget the 1000´s of names dropping and not catched by backorder “services”. There are plenty of keywords with 1000´s of monthly searches still available. Tomorrow I will show you one that I have registered.
    Just an example that this wide spreaded opinion is completely wrong!
    Regards

    Chris

  2. Chris

    Hi there,
    here is it: spainholidaypackages.com, this term produces more than 4000 searches monthly and it weren´t previously registered. Easily brandable because it is something people are hot about. In a million years? No, now! 😉
    By the way, the owner of spainvacationpackages.com missed the registration of this one and the owner of spainholidaypackages.co.uk too 😉
    Successfull hand regs are bascially over? Here is the proof against that theory.
    Best regards
    Chris

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